To our valued community,
Recently, an advertisement was published that fundamentally misrepresented our values and mission at Motion. We deeply regret the mistake, and want to address this head-on.
First and foremost, we want to extend our sincere apologies. We appreciate Emily for bringing this to our attention.
Motion was born from a personal place – our Founder & CEO, Harry's own struggle with ADHD, anxiety, and mounting workload, with the goal of finding more time for life's meaningful moments. Our mission has always been to empower individuals to fulfill their own goals and dreams - whether it’s having more time to spend outside of work or starting a new business - through enhanced productivity. The recent ad failed to reflect this core mission.
We want to be transparent about what went wrong and how we're addressing it:
- Where we fell short: After a thorough review, we realized that we had over-relied on external ad agencies without proper oversight. This resulted in an ad from one agency that deeply misaligned with our values and the positive impact we strive to make. However, this does not excuse ourselves from the accountability that, at the end of the day, the ad was run on our account. It's clear that we didn't vet agencies and influencers carefully, and sufficiently review the work being done on our behalf.
- Immediate action and learning: We've removed the problematic ad and ended our relationships with the influencers and agency responsible. We're committed to doing the hard work necessary to learn and grow. We’ve formed an internal committee who will create brand guidelines and policies based on these conversations, which will also guide our future marketing strategy.
- Long-term commitment: We do not want to simply stop at preventing negatives. We are committing to produce more content that celebrates individual achievements.
Thank you for holding us accountable. With sincere appreciation and an unwavering commitment to change,
Harry Qi
CEO, Motion
